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- Virtual Group Video Shopping
  
  2 months ago | Blog, E-commerce, Featured, Multichannel, Technology
  
  Verishop is jumping on the virtual group hangout bandwagon. Social shopping platform Verishop released “Shop Party,” a new iOS app feature that allows users to browse...
- Top 10 Retail Concept Stores From Around The...
  
  3 months ago | Blog, E-commerce, Featured, Multichannel, Stores, Technology
  
  I read an interesting post today from Retail Futurist Matthew Brown featuring his top 10 global stores of 2021. These included some great examples of innovation, accelerated...
- Snapchat’s Most Inspiring Augmented Reality Campaigns of 2020.
  
  4 months ago | Blog, E-commerce, Featured, Technology
  
  Snapchat has revealed its most inspiring augmented reality campaigns of 2020. In a blog post, the social platform described 2020 as “a year of the unexpected and the...
- Kohl’s X Snapchat Make Shopping For Athleisure Wear...
  
  4 months ago | Blog, E-commerce, Featured, Multichannel, Technology
  
  Department store chain Kohl’s teamed up with Snapchat on an augmented reality virtual closet earlier this spring, enabling Snapchatters to browse clothes from home via the...
- Why Fashion Brands Are Partnering With Bitmoji
  
  4 months ago | Blog, E-commerce, Featured, Multichannel, Technology
  
  In its aim to stay competitive among social platforms, Snapchat has launched a new string of high profile-fashion partnerships. Snapchat worked with Ralph Lauren in November and...
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Virtual Group Video Shopping

2 months ago | Blog, E-commerce, Featured, Multichannel, Technology

Verishop is jumping on the virtual group hangout bandwagon. Social shopping platform Verishop released “Shop Party,” a new iOS app feature that allows users to browse and shop together while video chatting, according to a Dec. 15 press release. A total of five users can join the party and shop at the same time. Users can...
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Top 10 Retail Concept Stores From Around The Globe.

3 months ago | Blog, E-commerce, Featured, Multichannel, Stores, Technology

I read an interesting post today from Retail Futurist Matthew Brown featuring his top 10 global stores of 2021. These included some great examples of innovation, accelerated trends and wonderful store theatre. —– TRENDS STILL MATTER! 2020 is the year that the Retail Apocalypse finally happened. As we head into 2021, retail is still...
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Snapchat’s Most Inspiring Augmented Reality Campaigns of 2020.

4 months ago | Blog, E-commerce, Featured, Technology

Snapchat has revealed its most inspiring augmented reality campaigns of 2020. In a blog post, the social platform described 2020 as “a year of the unexpected and the unprecedented, from stay-at-home orders to major shifts in consumer behaviour and in how brands, businesses and organisations operate. … This year more than ever, Snapchatters...
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Kohl’s X Snapchat Make Shopping For Athleisure Wear Easy

4 months ago | Blog, E-commerce, Featured, Multichannel, Technology

Department store chain Kohl’s teamed up with Snapchat on an augmented reality virtual closet earlier this spring, enabling Snapchatters to browse clothes from home via the messaging application. Snapchat has updated Kohl’s digital showroom to include ath-leisure pieces, allowing Snapchatters to browse Kohl’s loungewear as they...
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Why Fashion Brands Are Partnering With Bitmoji

4 months ago | Blog, E-commerce, Featured, Multichannel, Technology

In its aim to stay competitive among social platforms, Snapchat has launched a new string of high profile-fashion partnerships. Snapchat worked with Ralph Lauren in November and Jordan Brand in September on a number of initiatives, both on the main Snapchat app and on the Bitmoji app, the platform’s subsidiary company. And on Thursday afternoon,...
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Snapchat’s favourite UK campaigns of 2020

4 months ago | Advertising, Blog, Featured, Multichannel, Technology

Snap’s Partner Summit event in June, in which the company shows off its latest product updates and media partnerships, produced such a flurry of new innovations. Some of Snapchat’s newer features, like the machine-learning based SnapML, are already being used by brands like Gucci for augmented reality try-on features for clothing...
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Walmart & TikTok Launch Shoppable Livestream

5 months ago | E-commerce, Featured, Multichannel, Stores, Technology

Walmart will run a first-of-its-kind shoppable livestream on TikTok in the U.S., part of the retailer’s holiday marketing, the company announced via blog post. On Dec. 18, 10 of TikTok’s top creators will participate in a one-hour variety show program called the “Holiday Shop-Along Spectacular.” Social media...
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Christmas 2020 Ad Round Up

6 months ago | Advertising, Blog, Featured, Multichannel

The Drum have summed up such a wonderful list that I needn’t compile my own this year, although I have added a few notable Aussie ads in there for your viewing pleasure. Whatever happens in the next month or two, Christmas 2020 will be like no other before it. As advertisers grapple with how to...
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5 Predictions for the Christmas Shopping Period

7 months ago | Blog, E-commerce, Featured, Multichannel, Stores, Technology

In an unpredictable year it’s hard to see what’s on the immediate horizon — particularly when it comes to consumer spending habits. 2020 has been full of wild cards. In years past, forecasting for the last quarter of the season seemed, comparatively, like a much more straightforward effort. But, in a year when retailers have...
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4 Best Practice Uses of Digital in Retail

7 months ago | Blog, Featured, Multichannel, Stores, Technology

What are the digital shopping experiences driving the future of the store? For a mobile-first 2020 and long beyond, here are strategies that top retailers are betting on for next-gen brick and mortar. Although not new, it’s a good reminder of good practice. Digitally enabled shopping experiences are evolving 2020 has witnessed a...
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