In an interesting rally of political support, UK fashion retailer New Look has got on board the revival of the #DumpTrump movement. Using it to empower their major female customer base, they’re selling printed Tee’s with the slogan: RESPECT WOMEN. #DUMPTRUMP.
Posting videos on Instagram aswell as seeding through Twitter New Look is cleverly using this trending topic not only to state their position and empower women but sell £1 t-shirts for £7.99.
I know who I respect!