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1 month ago |
Blog, Featured, Multichannel, Stores, Technology |
Helen James |
0
Amazon has created what it claims is the world’s first smart holiday window, “Alexa in a Pear Tree,” delivering an interactive experience conveyed through motion, sound and...
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2 months ago |
Advertising, Blog, Featured, Multichannel, Stores |
Helen James |
0
As digital advertising becomes less reliable and more expensive, retailers are turning back to print to win over consumers during peak season. While the holiday season is full of many...
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3 months ago |
Advertising, Blog, Featured |
Helen James |
0
eBay is encouraging members to get into the recycling habit and earn a little money too by selling off unwanted items instead of chucking them in the bin. The online auction house is...
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3 months ago |
Advertising, Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
The Christmas advertising season is upon us, but you’re not alone in thinking it feels earlier than usual. In the face of global supply chain problems coupled with fuel and driver...
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3 months ago |
Advertising, Blog, Featured, Multichannel, Stores |
Helen James |
0
As it tries to build a new brand direction, Reebok on Tuesday released a film surrounding its new women’s collection called “Radicalm” that “continues its evolving...
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3 months ago |
Advertising, Blog, Featured, Multichannel |
Helen James |
0
In merely four hours, over 60 fishermen on 30 boats removed 2.9 tonnes of plastic from the ocean. The Gulf of Mexico hosts some of the highest concentrations of marine plastic in the...
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7 months ago |
Advertising, Blog, Featured |
Helen James |
0
It was good to see some retail initiatives winning top prizes at Cannes International Advertising awards this year. As a summary I’ve pulled together the work that picked up metal:...
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2 years ago |
Advertising, Blog, Featured, Technology |
Helen James |
0
Almost half (44%) of Generation Z has made a purchase decision based on a recommendation from a social influencer, compared with 26% of the general population, researcher Kantar found in a...
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2 years ago |
Blog, Featured, Multichannel, Uncategorized |
Helen James |
0
From normalising discussions around mental health to embracing imperfection in a post Insta-perfect media landscape, the continuously transforming perspectives of millennials and Gen Zers...
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3 years ago |
Advertising, Blog, E-commerce, Featured, Multichannel |
Helen James |
0
Amazon is quietly piloting a program to let brands like Maybelline and Folgers pay to send free samples to consumers — all based on what the retail giant already knows they’re...
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