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4 years ago |
Advertising, Blog, Featured, Multichannel |
Helen James |
0
Setting itself apart from ad campaigns consisting of “big headline fashion photographers and celebrities” is as integral to Ted Baker as its smart dresses and quirky styling. And the...
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4 years ago |
Advertising, Blog, Stores, Technology |
Helen James |
0
For Baby Boomers, keeping up with the Joneses was all about tangible, material goods: the swankiest new car, a cutting-edge TV and top-of-the-line home appliances. Their community, composed...
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4 years ago |
Advertising, Blog, Featured |
Helen James |
0
From Mrs Claus to Buster the Boxer, television viewers have been besieged in recent days by retailers putting their 2016 Christmas ads on display. Most of the hype usually surrounds the...
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4 years ago |
Advertising, Blog, Featured, Multichannel, Stores |
Helen James |
0
Lowes Hardware, have launched a customer assistant robot at the Orchard Supply Hardware store in San Jose. The trial aims to learn what sort of benefit a robot can provide in store. The...
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5 years ago |
Advertising, Multichannel, Stores |
Helen James |
0
The major problem with connected devices is that their value is not always apparent and can only be seen when in use. Last summer, Target launched a concept retail space in San Francisco...
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5 years ago |
Advertising, Featured |
Helen James |
0
Supermarket giant Aldi UK has now entered the Christmas ad race and it’s making everyone cry… with laughter. The cheeky discount store has launched a pretty funny spoof of the...
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5 years ago |
Advertising, Stores |
Helen James |
0
Just in time for Black Friday, there’s a new type of retail store debuting in New York City. The New Stand, the brainchild of Andrew Deitchman, who co-founded agency Mother New York a...
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5 years ago |
Advertising, Featured, Multichannel, Stores |
Helen James |
0
Katy Perry has unveiled rainbow-coloured hair and dressed up as a sexy Christmas fairy for H&M’s festive campaign. The 31-year-old pop princess can be seen dancing around with...
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5 years ago |
Advertising, Blog, Featured |
Helen James |
0
The retailer race to be top of the tree this Christmas is on. Retailers including John Lewis, Marks & Spencer and Iceland have been teasing their Christmas advertising for weeks, but...
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6 years ago |
Advertising, Blog, Featured |
Helen James |
0
This is the eight-year-old bumbling ballerina who has stolen the hearts of a nation in the latest moving John Lewis advert. Unsteadily pirouetting her way around a house, schoolgirl Bunny...
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