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7 days ago |
Blog, E-commerce, Featured, Technology |
Helen James |
0
Snapchat has revealed its most inspiring augmented reality campaigns of 2020. In a blog post, the social platform described 2020 as “a year of the unexpected and the unprecedented,...
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7 days ago |
Blog, E-commerce, Featured, Multichannel, Technology |
Helen James |
0
Department store chain Kohl’s teamed up with Snapchat on an augmented reality virtual closet earlier this spring, enabling Snapchatters to browse clothes from home via the messaging...
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7 days ago |
Advertising, Blog, Featured, Multichannel, Technology |
Helen James |
0
Snap’s Partner Summit event in June, in which the company shows off its latest product updates and media partnerships, produced such a flurry of new innovations. Some of...
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3 months ago |
Blog, Featured, Multichannel, Stores, Technology |
Helen James |
0
What are the digital shopping experiences driving the future of the store? For a mobile-first 2020 and long beyond, here are strategies that top retailers are betting on for next-gen brick...
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8 months ago |
Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
Nike Air Max Cloud Stores To launch Nike’s latest kicks, AKQA São Paulo created an augmented-reality e-commerce experience that puts content in the clouds overhead. (Virtually...
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9 months ago |
Blog, E-commerce, Featured, Technology |
Helen James |
0
L’Oréal USA on Monday released the first beauty augmented reality lenses for Snap’s desktop app, letting customers virtually try on looks from brands such as Garnier, Lancôme,...
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10 months ago |
Blog, Featured, Multichannel, Stores, Technology |
Helen James |
0
Burberry has launched a new installation celebrating the fashion house’s history in discovery and exploration at Selfridges’ flagship retail space, The Corner Shop. Open until 29 March,...
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11 months ago |
Blog, Featured, Multichannel, Stores, Technology |
Helen James |
0
Burberry partnered with Google on an augmented reality (AR) shopping experience that is activated from mobile web search results, per an announcement. Shoppers who use Google Search on...
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2 years ago |
Blog, Featured, Multichannel, Stores |
Helen James |
0
NEW YORK — The Big Apple has always been known as a go-to place to shop, but in recent years it has also revealed itself to be a testing ground for new store concepts. As retailers...
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2 years ago |
Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
Retailers have commonly used AR tech in applications that, for example, help customers visualise what furnishings will look like in their houses. They’ve also sued them for facial...
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