-
3 weeks ago |
Blog, Featured, Multichannel, Uncategorized |
Helen James |
0
From normalising discussions around mental health to embracing imperfection in a post Insta-perfect media landscape, the continuously transforming perspectives of millennials and Gen Zers...
Read More »
-
4 weeks ago |
Advertising, Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
As the festive season approaches we see more and more memorable adverts arrive on our screens to show off what the big retailers have to offer. We’ve rounded up the best Christmas ads...
Read More »
-
4 weeks ago |
Advertising, Blog, Featured, Stores |
Helen James |
0
Does the prospect of hosting fill you with home shame? Ikea tackles this phenomenon with its first-ever Christmas ad, an irreverent take on the typically sentimental campaigns of the...
Read More »
-
1 month ago |
Advertising, Blog, Featured, Stores |
Helen James |
0
Describing itself as a “fun and crazy” destination, Pierrot is a discount retailer that goes to great lengths for a unique in-store experience. There might be only one place in...
Read More »
-
1 month ago |
Advertising, Blog, E-commerce, Featured, Multichannel |
Helen James |
0
These days the term ‘experiential’ seems to be tacked onto just about any retail idea – whether they deserve it or not. The shoppable brand festival does though. These large-scale...
Read More »
-
2 months ago |
Blog, Featured, Multichannel, Stores |
Helen James |
0
Furniture giant IKEA has launched a buyback scheme allowing Australian shoppers to return old items for vouchers. Shoppers can return old furniture that has been completely assembled,...
Read More »
-
3 months ago |
Advertising, Blog, Featured, Stores |
Helen James |
0
The Body Shop is going back to the future with a UK concept store that aims to return to the activist roots of its late founder, the environmental and human rights campaigner Anita...
Read More »
-
3 months ago |
Blog, Featured, Stores |
Helen James |
0
Ever been wandering around, looking at designer clothes and fancy makeup, and desperately fancied watching a film? Well, no longer shall you have to stop your shopping and schlep to the...
Read More »
-
3 months ago |
Blog, Featured, Stores |
Helen James |
0
Oxfam has opened its first “superstore”, a mammoth space which includes a drive-through donations point. But what are the impressions of customers trying it out for the first...
Read More »
-
3 months ago |
Blog, Featured, Multichannel, Stores, Technology |
Helen James |
0
Chinese consumers now constitute 30% of the global smartphone market (IDC, 2019). Hoping to harness their tremendous buying power, Chinese smartphone brand Vivo is deploying demo and test...
Read More »
