-
2 months ago |
Blog, Featured, Multichannel, Uncategorized |
Helen James |
0
From normalising discussions around mental health to embracing imperfection in a post Insta-perfect media landscape, the continuously transforming perspectives of millennials and Gen Zers...
Read More »
-
11 months ago |
Blog, E-commerce, Featured, Multichannel, Technology |
Helen James |
0
Retailer T.J. Maxx debuted a new multicity interactive game built around the idea of “Maxximizing,” which is used in the brand’s messaging to convey that shoppers...
Read More »
-
1 year ago |
Blog, Featured, Multichannel, Stores |
Helen James |
0
NEW YORK — The Big Apple has always been known as a go-to place to shop, but in recent years it has also revealed itself to be a testing ground for new store concepts. As retailers...
Read More »
-
1 year ago |
Advertising, Blog, E-commerce, Featured, Multichannel, Technology |
Helen James |
0
M&S’s Clothing & Home Marketing team has launched a Digital First campaign that celebrates and shares with customers the Must-Have wardrobe essentials for the coming season across...
Read More »
-
3 years ago |
Advertising, Blog, Featured, Multichannel |
Helen James |
0
Setting itself apart from ad campaigns consisting of “big headline fashion photographers and celebrities” is as integral to Ted Baker as its smart dresses and quirky styling. And the...
Read More »
-
3 years ago |
Advertising, Blog, Featured, Stores |
Helen James |
0
In an interesting rally of political support, UK fashion retailer New Look has got on board the revival of the #DumpTrump movement. Using it to empower their major female customer...
Read More »
-
5 years ago |
Blog, Featured, Stores, Technology |
Helen James |
0
Topshop is creating a “fully interactive digital mosaic” showcasing Instagram users’ comments in its Oxford Street window during London Fashion Week. Instagrammers can broadcast their...
Read More »
-
6 years ago |
Blog, E-commerce, Featured, Multichannel, Technology |
Helen James |
0
In Vogue‘s latest push to embrace the digital age, the fashion bible has broken ahead of the pack as the first print magazine to make its Instagram feed shoppable. It’s doing...
Read More »
-
6 years ago |
Multichannel, Stores, Technology |
Helen James |
0
Weight Watchers has opened a pop-up café in London for just a week, where the food is healthy and, if you share it on social media, free. The Feel Good Café in Hoxton Square, East...
Read More »
