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1 month ago |
Blog, Featured, Multichannel, Stores, Technology |
Helen James |
0
Chinese consumers now constitute 30% of the global smartphone market (IDC, 2019). Hoping to harness their tremendous buying power, Chinese smartphone brand Vivo is deploying demo and test...
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8 months ago |
Blog, E-commerce, Featured, Multichannel, Technology |
Helen James |
0
Retailer T.J. Maxx debuted a new multicity interactive game built around the idea of “Maxximizing,” which is used in the brand’s messaging to convey that shoppers...
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10 months ago |
Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
Following the trend of cashless stores which initially became well-know with Amazon Go, both Alibaba and JD.Com have created their own versions. Hema Hema is Alibaba’s entry into what...
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10 months ago |
Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
In May 2018 Sporting goods retailer Intersport and Alibaba’s Tmall unveiled a co-branded store in Beijing complete with interactive features that offer consumers in China a more engaging...
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11 months ago |
E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
Nike opens its newest Nike House of Innovation as Nike NYC: a 68,000 sq. ft., six-level, cross-category premium Nike store at 650 Fifth Ave., in New York. Nike opens its newest Nike House...
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11 months ago |
Advertising, Blog, E-commerce, Featured, Multichannel, Technology |
Helen James |
0
M&S’s Clothing & Home Marketing team has launched a Digital First campaign that celebrates and shares with customers the Must-Have wardrobe essentials for the coming season across...
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11 months ago |
Blog, E-commerce, Featured, Multichannel, Technology |
Helen James |
0
Online marketplace Bluefly and startup NeWants are partnering to sell limited-availability products through an interactive, gamified flash page where shoppers can earn discounts of up to...
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12 months ago |
Blog, E-commerce, Stores |
Helen James |
0
Target introduced its new holiday campaign, “Gather Round,” which includes a series of colourful, cheerful commercials featuring a new song from pop star Sia, according...
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1 year ago |
Blog, E-commerce, Featured, Stores, Technology |
Helen James |
0
Whether its apparel or health services companies, brands are using their relevant data findings to create personal relationships with consumers. Brands are increasingly focused on expanding...
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1 year ago |
Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
Revealing its naked ambition to motor into the digital fast lane, Swedish fast-fashion supergroup H&M has opened both barrels on the smart mirror phenomenon by launching a voice...
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