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6 months ago |
Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
Fashion magazine Marie Claire and global payments company Mastercard have partnered to launch a concept pop-up shop. The Next Big Thing brings to life new innovations in fashion, beauty,...
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1 year ago |
Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
Traditional retailers are being drawn into an unusual paradox. When customers shop online, use search engines or websites then the different systems are able to change the layout to...
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1 year ago |
Advertising, Blog, Featured, Multichannel, Stores, Technology |
Helen James |
0
Ted Baker has completed the installation of interactive store windows from Nexus Studios in selected UK and European outlets, as the retailer launches a new shoppable film experience. The...
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1 year ago |
Advertising, Blog, Featured, Multichannel |
Helen James |
0
Setting itself apart from ad campaigns consisting of “big headline fashion photographers and celebrities” is as integral to Ted Baker as its smart dresses and quirky styling. And the...
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1 year ago |
Advertising, Blog, Featured, Multichannel, Stores, Technology |
Helen James |
0
One of the biggest opportunities for fashion retailers to create additional revenue is by targeting their existing customers via add-on sales. Although selling that expensive dress or pair...
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1 year ago |
Advertising, Blog, Stores, Technology |
Helen James |
0
For Baby Boomers, keeping up with the Joneses was all about tangible, material goods: the swankiest new car, a cutting-edge TV and top-of-the-line home appliances. Their community, composed...
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1 year ago |
Advertising, Blog, Featured, Stores |
Helen James |
0
In an interesting rally of political support, UK fashion retailer New Look has got on board the revival of the #DumpTrump movement. Using it to empower their major female customer...
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2 years ago |
Blog, E-commerce, Featured, Multichannel, Stores, Technology |
Helen James |
0
1. Make it easy for the customer: Jeans store uses QR codes to cut the stress out of shopping Shopping can be a trial for some, and it’s a widely held belief that many men can find it...
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2 years ago |
Blog, Featured, Stores, Technology |
Helen James |
0
Samsung’s new 40,000 square foot digital playground in Manhattan’s Meatpacking District is an immersive brand experience like no other. Called ‘837,’ the store, which opened on...
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2 years ago |
Uncategorized |
Helen James |
0
People have been shopping in-store since the beginning of civilisation – and online since the mid-1990s. With two decades of e-commerce under our belts, 2016 is a good time to look at...
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